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Tools for e-commerce success in 2020

Tools for e-commerce success in 2020

Having the right tools can make a world of difference when it comes to online business. Most of us spend a huge chunk of our time doing things that could be done more efficiently with the help of technology. As time goes on, more and more options present themselves to us. So make sure that you’re up-to-date on the latest tech to help run your business. In this article, we’ll be discussing several tools, apps and services that can help you and your e-commerce website.

Stay organized

Being a well-organized professional has many advantages. Not only does it help with productivity, staying organized can reduce stress levels and increase self-esteem. Applications are starting to become an integral part of our lives, yet some businesses still don’t use any tools when it comes to organizing one of their most important means for communication, their mailing list. If you’re running an e-commerce business, you want an email list with real and valuable email addresses to help sell your products. Instead, you get flushed with dozens of irrelevant and potentially dangerous spam emails. Manually deleting unwanted emails is a time-consuming affair and using an email verification service will rid you of that problem. There is no shortage of list cleaning and email validation services so try to select one that best fits your needs.

Speed it up

There are many ways in which you can improve your website, but speed might just be the most undervalued one. Companies have come to realize the value of e-commerce and now consumers are starting to get accustomed to higher standards for online shopping. Almost half of your website’s visitors will leave if a webpage doesn’t load in 3 seconds. Even worse, 80% of those visitors will not come back to your site. A quick and easy way to speed up your website is simply reducing the size of your images. OptiMole, Imagify and ShortPixel are great tools that can help you with that.

Increase mobility

If you really want to take your e-commerce business to that next level, consider PaaS. Traditional manual tasks for setting up and configuring a development environment to match the required setup is now a thing of the past. Manual tasks that used to take hours or days per developer to complete can be accomplished within minutes, by using an automated provisioning blueprint. Wunderman Thompson, a digital agency that leverages the DeltaBlue platform for its clients, cut the time-to-start- coding on a new project from 1.5 days per developer to only 10 minutes. The client’s full configuration and requirements for a large update to an Intershop-based e-commerce application is automatically provisioned, and Wunderman’s 40 developers were able to onboard to the new project and begin in the time it took to brew and drink a cup of coffee. 

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